Upcoming events
REX 2019

23rd International Trade Show of Advertising and Marketing
September 24-26, 2019

T-REX 2019

13th International Trade Show of Modern Printing
September 24-26, 2019

Franch Space 2019
September 24-24, 2019

VIDEOREX 2019

New all-Ukrainian communication business platform in the field of video marketing
September 25-25, 2019

BEZPEKA 2019

24rd International Trade Show of Security Industry
October 22-25, 2019

Power sistems of Ukraine 2019

The trade show of solutions for automation and energy safety of the objects
October 22-25, 2019

EV Forum 2019

Electric Vehicles and Charging Infrastructure: the Transformation of Modern Business
October 31-31, 2019

Winter Sport eXtreme 2019

14th Specialized Trade Show
November 15-17, 2019

Fish Business Ukraine 2019

International exhibition-forum of fishing industry and fishing hobby
November 21-24, 2019

The world is developing rapidly, there are a lot of new marketing tools, digital technologies offer something new on an innovative basis every minute. Despite all this, the exhibitions remain one of the most reliable tools for developing various forms of business, which allow expanding the client base and increasing sales, finding ways to optimize production processes, enhancing competitiveness, providing a positive perception of the brand or company, and increasing reputational capital.
Directions and tasks
  • Attract new clients.
  • Keep regular customers.
  • Restore relationships with lost customers.
  • Demonstrate advantages of goods and services, present new ones.
  • Evaluate the demand for products, identify the needs of customers.
  • Conduct marketing researches; define perspective directions of development, new markets, target groups, sales channel.
  • Study the competitive environment, compete, make better impressions on customers than other competitors.
  • Demonstrate advantages over competitors (subject to priority position and size of the stand, the sponsor status).
  • Acquire or strengthen the expert status in professional and client environment (due to a presentation in the framework of business or scientific program of the exhibition).

Formulate or maintain the reputation of a successful, sustainable and reliable company, position the company as a market leader, make a positive impact on the target audience (due to priority position and size of the stands, product characteristics, qualification, appearance, staff behavior, the sponsor status).

  • Make an advertising impact on the target auditory, increase the recognition of a brand or a company.
  • Attract more attention to a brand or a company (thank to the sponsorship opportunities).
  • Find suppliers of raw materials, equipment, consumables; effective solutions and ideas for optimizing production and improving productivity (benchmarking).
  • Involve professional staff.
  • Maintain relationships with partners.

Establish or maintain useful contacts with VIP-visitors (representatives of public authorities, sectoral agencies, and professional associations).

Establish contacts or maintain relationships with representatives of branch industry and business mass media.